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Mondelēz International and Bristol Rovers Football Club Announce New Partnership

5 November 2020

Bristol Rovers F.C are delighted to announce a global partnership with Mondelēz International, owner of Cadbury. The partnership will see Cadbury, the UK's favourite chocolate brand, becoming the club's 'Official Snacking Partner'.

The partnership celebrates the similarities and shared values of the two brands - bringing people together, creating and sharing moments of happiness and generosity, as well as celebrating and supporting local communities. 

Cadbury is thrilled to support some impressive initiatives for Bristol Rovers, including the creation of a new Sensory Room at the Mem. This will help create a safe space for everyone to enjoy match day and encourage a welcoming and inclusive community environment for all football fans.  

As well as this, Cadbury will support in transforming part of the ground into a dedicated FanZone for when supporters return, helping to enhance the match day experience for younger supporters.

Bristol Rovers, Commercial Director, Tom Gorringe, said:“We are delighted to announce our partnership with Cadbury, that at its core, aims to support local community initiatives. It's important to us that we work closely with brands that share a strong focus on community engagement and fully comprehend the football Club’s role as a focal point in the Bristol community and beyond. We are grateful to Cadbury for working with us to deliver such important projects and schemes within the current climate.

Nick Rogers, Senior Brand Manager at Cadbury added: We are thrilled tojoin forces with Bristol Rovers to help build on the clubs amazing contribution to the local community. We will continue to work closely with the club to bring our Cadbury ethos of generosity to life, starting with the exciting creation of the club sensory room.”

The first fan focused initiative of the partnership, running across more than 180 million Cadbury products, will be Cadbury’s Match and Win promotion, returned for its fourth and biggest ever year in late August. 

Gasheads have the chance to win millions of club prizes, including hospitality experiences, match tickets and vouchers, as well as Cadbury prizes. Check out https://www.cadburyfc.com/ for more information.


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