The Club has partnered with the 'On the Ball' campaign to provide free sanitary products for female fans on a match day at the Memorial Stadium.
Bristol Rovers will provide female fans with free sanitary products on a match day at the Mem - becoming the latest EFL clubs to join the ‘On the Ball’ campaign.
The products will be made available around the footprint of the Memorial Stadium at all home fixtures - starting with this week's Sky Bet League One encounter with Plymouth Argyle.
The 'On the Ball' campaign was started by students Orlaith Duffy, Erin Slaven and Mikaela McKinley, in an effort to increase the visibility of female football fans. But it has now spread across the UK with a number of clubs, such as Brighton, Celtic and Peterborough United, signed up to the initiative.
Bristol Rovers Commercial Director, Tom Gorringe, said, "We are pleased to become the latest football club to join the 'On the Ball' campaign.'
"The stats regarding this area highlights the importance of campaigns such as this, with more than one in ten girls feeling the need to improvise sanitary wear due to affordability issues - so we are pleased to announce that we are in a position to provide free sanitary products, starting this coming Saturday.
"With these small, but crucial changes, we hope to enhance the match day experience for all our female supporters."
A spokesperson from the 'On the Ball' campaign said: “We are absolutely delighted that Bristol Rovers are on the ball and providing free sanitary products for their fans. This action proves how forward-thinking and inclusive football clubs are and we hope it will encourage other organisations to follow suit."