Doug Shields to advise the boardBristol Rovers have today taken an important step towards improving its PR and communications by appointing Doug Shields to advise the Board.
The club acknowledged in the summer we were lacking someone with expertise in this particular field, and the issue formed part of the internal review carried out by the directors.
We have also taken on board the comments and opinions of supporters on this subject, and we hope Doug’s arrival will show our intent to improve the way we communicate.
Doug is someone the board has known for some time and who has close to 20 years experience in the worlds of media and PR.
He is a co-founder and director of London-based GingerComms and is a Rovers supporter, so has the best interests of the club and its fans at heart.
Doug will be working very closely with the board, and staff across the club, acting an as advisor and a sounding board to help us improve the way we deliver information to ensure you all feel included and involved in club matters.
We would also like to take this opportunity to thank you all for your incredible support throughout this season, both on and off the pitch.
Thanks to the huge numbers of supporters turning up at games, home and away, Darrell and the players are doing us proud and we still remain on course to achieve our goal of achieving League Two football at the first time of asking.
Off the pitch, the support we have had from you all over the issues with Sainsbury’s regarding the new stadium, has kept us all going.
Obviously during negotiations and legal discussion regarding the stadium it was extremely difficult for us to tell you exactly what was going on.
We were at the time bound by an incredibly strict confidentiality agreement that prevented us from divulging almost anything at all.
If we gave the impression we were being secretive, we can only apologise for this, and hope you now understand the difficult position we found ourselves in.